#CMGRHangout presents: Lessons Learned in Gamification


Gamification continues to be a hot topic in the community space, tho not one we’ve spent a dedicated hour on for #CMGRHangout . Personally, I strongly believe that in order to dive in you should have an understanding of game design to at the very least understand the difference between intrinsic vs extrinsic rewards and to be sure you’re not using gamification for evil (e.g. causing your community members to create dangerous habits). Have you studied gamification in communities or implemented it in your own and have lessons learned to share? Join us for this week’s #CMGRHangout panel on Friday, March 18th at 2pm ET/11am PT to talk lessons learned in gamification!

+Jonathan Brewer and +Sherrie Rohde will be hosting the hangout with +Pete Closs, +David DeWald, +Genny Harrison and +Thomas Knoll on panel. +Christin Kardos will be moderating the Twitter chat using #CMGRHangout .

Discussion Questions

1. So we’re all on the same-ish page, what is gamification?
2. How do behavioral economics can play a key role in how we build gamified systems?
3. What is the difference between intrinsic vs extrinsic rewards?
4. Can we continue to build on gamification or does it have a limited lifespan? How/why?
5. How do we address the risk of encouraging the wrong behavior with gamification?
6. How do we focus on skill acquisition vs repetition when designing gamification?
7. Who’s implemented gamification into a community in a successful, positive way?
8. What’s your number 1 tip for someone wanting to get started in gamification?

RSVP & Watch the Hangout

RSVP here to let us know you’re going to watch. This will add the event to your calendar and remind you to attend! If you want to be on air, please let us know in advance by commenting here.

Let’s discuss ways you can attend:

Watch: You do NOT need to join the hangout. Just stay on the Google+ Event and you’ll see the video on YouTube. (Don’t worry, it will be there and start playing as soon as the broadcast begins.)

Talk and Be Seen: If you decide you want to talk, not just watch, please let us know in advance. (We will only invite a few people for this event, so let us know why you would like to attend.) 

Chat: You can watch here and/or follow the conversation on Twitter using #CMGRHangout .

If you join us on the hangout, a wired internet connection is preferred and if you have a headset with mic or earbuds, that works best for the audio. You will also need a working webcam.

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